Case Studies

1. Insight | Technology Solutions

Insight holds the title for being a “leading provider of brand name computing products, software, and advanced IT services. With 4.1 billion dollars in revenue for 2009 and markets in North America, Europe, Middle East, Africa, and Asia-Pacific, Insight has made a successful name for itself. After serving Insight’s New York team in a few translation assignments, BBMandarin was chosen as the official provider of Chinese translation services at Insight. Shortly after that, several other Insight offices started ordering our translation services for their project needs.

Challenges to BBMandarin

1. Provide a translation consistent in terminology while still meeting demands specific to each local office.
2. Manage offices in different time zones such as New York and Australia.
3. Deliver quality translation overnight for key business presentations.
4. Maintain superlative service during and after project’s production.

Solution

Given these challenges, BBMandarin:

1. Assigned an industry-specific team of Chinese translators to handle all of Insight’s projects.
2. Designated a project manager to be in charge of communication after our regular business hours so that Insight’s Australian office could reduce turnarounds.
3. Delivered rush-translation jobs to meet client’s challenging deadlines.
4. Took into account client’s feedback to fine-tune their translations and to meet client’s counter-party linguist preferences.

Results

1. BBMandarin provided successful services to several of Insight’s offices worldwide.
2. Insight continues to be satisfied with our work with them on this project and others.
3. We reached an understanding that local office preferences reduce project turnarounds.
4. Insight’s ordering of translations in bulk enabled them low translation rates, which helped meet their budgetary concerns.

2. Energy Investment Fund

This client is acclaimed as one of the “leading private equity firms formed to invest in the dynamic and fast-growing clean energy markets.” In 2009, they excelled above their price target at 1.02 billion dollar within the business of energy efficiency and renewable power. They specialize around the world in the sectors of biofuels, storage, energy efficiency, biomass, and solar energy.

Challenges to BBMandarin

1. Assemble a team of technical translators capable of translating both financial and engineering terminology.
2. Handle rush-translation jobs related to short-notice trips of client’s executives to China.
3. Translate documents still being worked on by the client’s executives.

Solution

Given these challenges, BBMandarin:

1. Fulfilled client’s request and provided them with a team of technical translators including a financial expert and an engineer translator.
2. Setup client’s translation assignments as a top priority in our production plans.
3. Assigned a detail-oriented project manager who was able to keep track of the several document versions.

Results

1. Dozens of successful translation projects delivered on time to a satisfied client.
2. Client achieved the success they were looking for in their endeavors with China.
3. Chinese counterparties now identify client as a globally experienced competitor.

3. Government of California

Since its induction into the Union in 1850, the state of California has been nicknamed “The Golden State.” California demonstrates a wealth of importance in just about every major industry. Los Angeles is one of the epicenters for the entertainment and tourist industry, and Silicon Valley comprises a large portion of leaders in information technology. Health service is one of the top five largest domains in California. As of late, the California Department of Public Health (CDPH) started enhancing public health programs so that they are aligned with federal requirements. The CDPH is researching solution to improve their public health efficiencies and outcomes.

Challenges to BBMandarin

The government of California has funded the development of language solutions to improve the communication of its health departments with the Chinese speaking-population. The challenges sought by California included:

1. Chinese translation for thousands of “questions” and “answers” that are common between health professionals and patients.
2. Using quality-assurance technologies to achieve an optimum translation.
3. Reusing previously translated segments to reduce translation costs.
4. Building a professional team of 8+ translators to achieve the challenging deadline.

Solution

BBMandarin was hired by a language research institute leading this project for the State of California to provide translations for over a hundred thousand lines of text. Our solutions:

1. Used Cantonese in the translation to better represented the spoken Chinese from rural areas, which could also be understood by more educated Chinese populations.
2. Applied Trados QA software to check consistency and errors in the translation. This technology reduced the proofreading work at the end of the translation process.
3. Used Trados Editor to reuse previously translated segments to drastically reduce the final translation costs.
4. Employed a large team of experienced translators who produced as much as 20,000 words per day.

Results

1. Chinese translation was produced on efficient budget. The ordering of bulk translations allowed for premium savings.
2. Original turnaround was established and then effectively met.
3. The California Department of Public Health is successfully improving their public health service to Chinese-speaking populations because of BBMandarin’s help.
4. Client was completely satisfied with the translation quality and BBMandarin’s dedicated project managers and service.

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